Snapple.com
- ClientSnapple
- CapabilitiesProduct Services · Content strategy · Content Schema Development
Simplifying the Snapple online experience
The brand’s previous site provided a huge amount of items for visitors to interact with, so much so that the focus of the brand became lost. Using historical visitor data, as well as key insights from Snapple’s social channels, we created a more focused Snapple.com destination that satisfies all the facts someone would want to know about the brand, mixed with the right amount of surprise and delight to make them thirsty for more.
In addition, the Snapple.com experience is now seamless on any device– becoming the first Dr Pepper Snapple Group brand with a fully responsive site design.
Key Takeaways
Boosted Brand Focus and Engagement
Implemented Fully Responsive Design
Enhanced User Experience Achieved
What We Did
Website
Developed a user-friendly interface for seamless navigation.
Content
Created engaging content that resonates with the target audience.
Platform
Implemented a robust platform to support high traffic.
Customer Experience
Enhanced user experience through intuitive design.
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