Kelly Meyers Presents at Social Media Week NY
On Tuesday, February 24, Senior Creative Strategist Kelly Meyers presented at Social Media Week New York on how marketers can learn to integrate new millennial insights into their marketing strategy.
Meyers gave a crash course on who this “new consumer” really is – how they think, behave, and feel – and offered a new real-time playbook for social media marketers. She covered strategies like how to tap into “FOMO,” and understanding teen etiquette on platforms like Instagram and Snapchat.
What is Social Media Week
Social Media Week is a worldwide event exploring the social, cultural and economic impact of social media. Its mission is to help people and organizations connect through collaboration, learning and the sharing of ideas and information.
About the Code and Theory Network
The Code and Theory Network is the only network with a balance of 50% creative and 50% engineers at scale. The technology and creative network within Stagwell Group is built to experience change for businesses that need to navigate the complexity of changing consumer behaviors, emerging technologies and AI. With a global footprint and the capabilities to work across the entire consumer journey, we crave the hardest problems to solve. The network includes the flagship agency Code and Theory as well as Kettle, instrument, Left Field Labs, Mediacurrent, Rhythm and Truelogic. Code and Theory clients include Amazon, Apple, JPMorgan Chase, Mayo Clinic, Microsoft, NFL, Pfizer and Yeti.
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newbiz@codeandtheory.comCode and Theory is a proud member of Stagwell Group. Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com
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