Ad Age | Snoop Dogg in New Burger King Employee Training Video
Managing Partner Steve Baer spoke to Creativity’s Natasha Madov about creating an entertaining employee training video for Burger King’s Grilled Dogs product launch.
"It was an untraditional approach, but employees are one of a brand's most valuable assets, and they are there in front of you."
To read the full article on Creativity-Online.com, click here.